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This article was published on December 17, 2008


    Changing your domain is NOT good for blog ranking

    Changing your domain is NOT good for blog ranking
    Ernst-Jan Pfauth
    Story by

    Ernst-Jan Pfauth

    Ernst-Jan Pfauth is the former Editor in Chief of Internet at NRC Handelsblad, as well as an acclaimed technology author and columnist. He a Ernst-Jan Pfauth is the former Editor in Chief of Internet at NRC Handelsblad, as well as an acclaimed technology author and columnist. He also served as The Next Web’s blog’s first blogger and Editor in Chief, back in 2008. At De Correspondent, Ernst-Jan serves as publisher, fostering the expansion of the platform.

    Twingly launched a new blog ranking tool yesterday. In a very modest way, the gentlemen from Sweden explain what’s it all about: “It’s like Google’s PageRank but only for blogs.” Plus, there’s a local touch, based on language. The largest blogs in Swedish gets BlogRank 10, the largest in Dutch get BlogRank 10 and the largest in English get BlogRank 10.

    The most popular blogs written in All languagesThis new blog rank serves as the basis for a take on Technorati’s Top 100. Yes, Twingly is launching 12 different top 100 blogs lists (Danish, Dutch, English, Finnish, French, German, Greek, Italian, Norwegian, Portuguese, Spanish, and Swedish). Anton Johansson: ” [This] makes it more fun for bloggers. It’s more cool to be a top notch Swedish blog and having a way to show it than to be no 7362 international.”

    Twingly got mixed reactions. TechCrunch’s Robin Wauters celebrates his blog’s top position, Duncan Riley is pretty pissed off. We’re not happy either, but that’s our own fault. We’re too vain. We wanted that dot com domain. Thus we ditched TheNextWeb.org. Here’s the result:

    thenextweborg
    thenextwebcom

    What do you get when adding both results up? 10? We’ve the same problem at Technorati, check the results for the .com (authority 228) here, and the .org (authority 1087) here. Bear with us for a few months. After that you can tell anybody you’ve been a loyal reader of a Top 100 blog, even when they weren’t that famous yet.