Skip to content
  • News
    • TNW Conference
    • All Events

  • Newsletters
  • Advertise with us
  • Jobs
  • Contact

News Author Author Author
  • Latest
  • Deep tech
  • Sustainability
  • Ecosystems
  • Data and security
  • Fintech and ecommerce
  • Future of work
    • Startups and technology
    • Investors and funding
    • Government and policy
    • Corporates and innovation

All Articles By

Shira Abel

Shira has been doing marketing for tech companies large and small for more years than she cares to admit. She is also the CEO of Hunter & Bard, a full-service marketing agency that works with startups, small companies, and intrapraneurs. Recognizing the potential conflict, she will not write about any active clients. You can follow her on Twitter, Facebook or Google+.

When pain is a good thing

When pain is a good thing

  • Shira Abel
  • Aug 16, 2015
How to check if your app is addictive enough to make money

How to check if your app is addictive enough to make money

  • Shira Abel
  • Feb 2, 2014
Book review: Hooked: How to Build Habit-Forming Products

Book review: Hooked: How to Build Habit-Forming Products

  • Shira Abel
  • Jan 20, 2014
Navigating your way through Israeli conference season Featured Image

Navigating your way through Israeli conference season

  • Shira Abel
  • Nov 27, 2013
CoFoundersLab expands worldwide to help you find the perfect person to begin your new startup with Featured Image

CoFoundersLab expands worldwide to help you find the perfect person to begin your new startup with

  • Shira Abel
  • Jul 1, 2013
Consumer apps rock the Israel Mobile Summit Conference Featured Image

Consumer apps rock the Israel Mobile Summit Conference

  • Shira Abel
  • Jun 17, 2013
Another winner from Google’s Waze acquisition: Israeli charity Tmura Featured Image

Another winner from Google’s Waze acquisition: Israeli charity Tmura

  • Shira Abel
  • Jun 12, 2013
FreightOS: Bringing sexy back to the freight industry Featured Image

FreightOS: Bringing sexy back to the freight industry

  • Shira Abel
  • Jun 9, 2013
Trading stocks? TipRanks grades analysts’ past accuracy as you read their tips Featured Image

Trading stocks? TipRanks grades analysts’ past accuracy as you read their tips

  • Shira Abel
  • Apr 12, 2013
Swayy is a beautiful new dashboard for discovering and curating online content [Invites] Featured Image

Swayy is a beautiful new dashboard for discovering and curating online content [Invites]

  • Shira Abel
  • Mar 21, 2013

The heart of tech


More TNW

  • Media
  • Events
  • Newsletters

About TNW

  • Advertise with us
  • Terms & Conditions
  • Cookie Statement
  • Privacy Statement

A Tekpon Company

Copyright © 2006—2026, Cogneve, INC. Made with <3 in Amsterdam.