The party is ON! Join us at TNW Conference 2021 in Amsterdam for face-to-face business!

The heart of tech

This article was published on July 11, 2014

Yahoo acquires video streaming startup RayV

Yahoo acquires video streaming startup RayV Image by: Ethan Miller
Josh Ong
Story by

Josh Ong

Josh Ong is the US Editor at The Next Web. He previously worked as TNW's China Editor and LA Reporter. Follow him on Twitter or email him a Josh Ong is the US Editor at The Next Web. He previously worked as TNW's China Editor and LA Reporter. Follow him on Twitter or email him at [email protected].

Yahoo has acquired mobile video streaming firm RayV to bolster its Cloud Platforms and Services team. Word of the deal first leaked back in May.

While RayV has been fairly quiet about its technology, the company’s product is a “full end-to-end solution that enables improved high quality streaming for our online and mobile video content partners.” Yahoo intends to use RayV to strengthen its existing video infrastructure.

Yahoo has been pouring resources into its Yahoo Screen online video efforts with a focus on offering exclusive content. The company recently agreed to bring back the cult show Community for a sixth season. The Community reboot will likely bring in a multitude of new viewers, so Yahoo is wise to reinforce its video platform ahead of time.

RayV [h/t Katie Roof]

Thumbnail credit: Ethan Miller / Getty Images