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This article was published on March 2, 2012

The Tumblrification of WordPress.com Continues

The Tumblrification of WordPress.com Continues
Brad McCarty
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Brad McCarty

A music and tech junkie who calls Nashville home, Brad is the Director TNW Academy. You can follow him on Twitter @BradMcCarty. A music and tech junkie who calls Nashville home, Brad is the Director TNW Academy. You can follow him on Twitter @BradMcCarty.

WordPress users have loads of options at our disposal for getting content up fast. But now, according to a blog post, WordPress.com users have a couple more tools at their disposal – New Post and Publish buttons right on the toolbar:

Clicking the button will give you a choice of what type of content (text, photo, video, quote or link) that you’d like to share. You can add tags, write a full post or do anything as you normally would if you want, but you’ll need to go into the Posts > All Posts menu and start from there. This feature is intended for quick, one-off postings.

With the addition, it seems that WordPress is aiming squarely at the Tumblr market once again. You might remember back in September when the site implemented a Follow button for all hosted blogs. Of course, the “Reblog” option has been in place since 2010. With Tumblr serving over 15 billion page views each month, WordPress has its work cut out for it and adding similar features might very well be the way to keep those eyeballs coming back.

It’s a neat addition to WordPress.com, and we hope that we’ll see it come out on self-hosted WordPress installations, as well. Will it be able to capture the attention of Tumblr’s addicted masses? Only time will tell.