This article was published on August 22, 2013

Pandora will remove its 40 hour per month mobile listening cap on September 1st


Pandora will remove its 40 hour per month mobile listening cap on September 1st
Josh Ong
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Josh Ong

Josh Ong is the US Editor at The Next Web. He previously worked as TNW's China Editor and LA Reporter. Follow him on Twitter or email him a Josh Ong is the US Editor at The Next Web. He previously worked as TNW's China Editor and LA Reporter. Follow him on Twitter or email him at [email protected].

Just months after introducing a 40 hour per month cap on free mobile listening for its online radio service, Pandora has announced that it will remove the limit starting September 1st.

Pandora first added the limitation in March due to increased licensing costs, noting that just 4 percent of users would be affected by it. The company says it can now return to the unlimited option because of the “rapid progress of its mobile advertising”.

Following the release of a disappointing guidance in its second quarter results on Thursday, investors pushed Pandora’s stock down more than 7 percent in after-hours trading.

➤ Pandora

Image credit: Spencer Pratt / Getty Images