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This article was published on October 24, 2013

OS X Mavericks sees 5.5% adoption in the first 24 hours, 3x higher than Mountain Lion launch: report

OS X Mavericks sees 5.5% adoption in the first 24 hours, 3x higher than Mountain Lion launch: report
Josh Ong
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Josh Ong

Josh Ong is the US Editor at The Next Web. He previously worked as TNW's China Editor and LA Reporter. Follow him on Twitter or email him a Josh Ong is the US Editor at The Next Web. He previously worked as TNW's China Editor and LA Reporter. Follow him on Twitter or email him at [email protected].

People like free. At least, that’s what the latest OS X Mavericks adoption numbers from Chitika Insights suggest. 24 hours after Apple launched Mavericks, the new OS accounted for 5.5 percent of North American OS X traffic.

chitika-osxadoption

Those figures compare against the 1.6 percent that OS X Mountain Lion garnered during the 24 hours after its launch last year. Apple was bound to see a significant spike in adoption rates with Mavericks after making the release a free update .

If you’re still on the fence about upgrading, check out our Mavericks review to see what’s new.

OS X Mavericks Adoption Reaches 5.5% 24 Hours Following Public Release [Chitika Insights]

Thumbnail credit: Justin Sullivan / Getty Images