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This article was published on October 24, 2013


    OS X Mavericks sees 5.5% adoption in the first 24 hours, 3x higher than Mountain Lion launch: report

    OS X Mavericks sees 5.5% adoption in the first 24 hours, 3x higher than Mountain Lion launch: report Image by: Justin Sullivan
    Josh Ong
    Story by

    Josh Ong

    Josh Ong is the US Editor at The Next Web. He previously worked as TNW's China Editor and LA Reporter. Follow him on Twitter or email him a Josh Ong is the US Editor at The Next Web. He previously worked as TNW's China Editor and LA Reporter. Follow him on Twitter or email him at [email protected].

    People like free. At least, that’s what the latest OS X Mavericks adoption numbers from Chitika Insights suggest. 24 hours after Apple launched Mavericks, the new OS accounted for 5.5 percent of North American OS X traffic.

    chitika-osxadoption

    Those figures compare against the 1.6 percent that OS X Mountain Lion garnered during the 24 hours after its launch last year. Apple was bound to see a significant spike in adoption rates with Mavericks after making the release a free update .

    If you’re still on the fence about upgrading, check out our Mavericks review to see what’s new.

    OS X Mavericks Adoption Reaches 5.5% 24 Hours Following Public Release [Chitika Insights]

    Thumbnail credit: Justin Sullivan / Getty Images