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This article was published on July 11, 2010


Google tosses $100+ mm investment at Zynga. Social network rumors continue.

Google tosses $100+ mm investment at Zynga. Social network rumors continue.
Brad McCarty
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Brad McCarty

A music and tech junkie who calls Nashville home, Brad is the Director TNW Academy. You can follow him on Twitter @BradMcCarty. A music and tech junkie who calls Nashville home, Brad is the Director TNW Academy. You can follow him on Twitter @BradMcCarty.

Well then, this is quite juicy.  According to some information over at TechCrunch, Google has apparently invested between $100 and 200 million in social gaming company Zynga.  Given the recent rumors about Google building a social network, the popularity of Zynga games and the somewhat-recent fallout between Zynga and Facebook, this could prove to be money well spent.

Apparently Zynga will be the single most important player in a new platform of Google Games, set to launch later this year.  Of course, you’d have to log in to play these games, and thus a network is born.

Of course, there’s a whole lot of conjecture going on here, but the pieces are all seeming to line up perfectly for Google to make a big push into social networking.

We’ve contacted Google for a comment, but don’t hold your breath.  The company typically does not comment on unannounced, upcoming projects.  We will, however, be crossing our fingers.