Drew Olanoff was The Next Web's West Coast Editor. He coined the phrase "Social Good" and invented the "donation by action" model for onlin Drew Olanoff was The Next Web's West Coast Editor. He coined the phrase "Social Good" and invented the "donation by action" model for online charitable movements. He founded #BlameDrewsCancer. You can follow him on Twitter, Google+, Facebook, or email [email protected]
As you know, the CES conference in Las Vegas is a place where you can find all types of technology. So far, we’ve seen a 900 pound iPod dock and new headphones from popular rapper Ludacris.
Those items are one-off gadgets and don’t give you an idea of what trend is causing the most buzz at the global conference.
According to social media analytic firm SimplyMeasured, tweets are telling us what trends are driving the most interest at CES. So far, the data analyzed shows that OLED TVs and Tablets are the top two trends thus far at CES:
Samsung spoke about new Smart TVs which include gorgeous, and massive, OLED screens. I’ve walked the floor before at CES, and I can attest to the fact that the conference has a new fangled TV at every turn. Worth noting, Tablets are beating out Ultrabooks when it comes to buzz, even though they appear to be neck and neck.
While this data doesn’t give the full story, those tweets mentioning the #CES hashtag definitely give us a pretty good idea of what the chatter on the floor and blogosphere is all about.
What brands are having the most success with buzz at CES so far? Microsoft leads the way, with Samsung coming in second:
Microsoft had a big day with its last CES keynote ever and the announcement of the Lumia 900’s entrance to the US, which is causing quite a stir.
While a lot of what we see at CES is vaporware, meaning it never fully makes it to a mainstream audience, these trends show that people are interested in things they can try and buy right now, rather than things they may never have the chance to get.
CES isn’t over yet though, so be sure to read all of our coverage for updates.
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