Apple announced the release of its iPhone 5s yesterday — with the Cupertino firm touting it as the first smartphone to include a 64-bit processor, meaning the iPhone just got a whole lot more powerful.
In response to that, Samsung says that its next smartphones will also include a 64-bit processor. Samsung’s mobile business chief Shin Jong-kyun told The Korea Times: “Not in the shortest time. But yes, our next smartphones will have 64-bit processing functionality.”
Shin has also vowed to step up Samsung’s efforts in China and Japan, which comes as Apple ramped up its efforts in the two markets by finally announcing a deal with Japan’s largest carrier NTT Docomo, and releasing the iPhone in China from day one. The latest iPhones are also set to be released on the world’s largest carrier China Mobile soon, after it was revealed yesterday that Apple has received a license for its iPhone to run on China Mobile’s TD network.
Shin says in the report: “Samsung understands that Apple intends to boost its mobile business in China, as well as in Japan, meaning that we should try harder in these countries.”
Samsung is in fact, currently way ahead of Apple in China in terms of market share. The Korean firm chalked up sales of more than 15 million smartphones to Chinese consumers in Q2 2013 to make up a market share of 19.4 percent, according to Strategy Analytics data. Comparatively, Apple sold 3.4 million units to garner a 4.3 percent share during the same period.
Samsung’s net sales stood at KRW77.2 trillion ($69.4 billion) in the first half of this year. Out of that, China accounted for KRW12.6 trillion ($11.3 billion) or a 16.4 percent share.
Headline Image Credit: Josep Lago via AFP/Getty Images