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This article was published on November 3, 2010


Microsoft: We are going to sell 5 million Kinects this year

Microsoft: We are going to sell 5 million Kinects this year
Alex Wilhelm
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Alex Wilhelm

Alex Wilhelm is a San Francisco-based writer. You can find Alex on Twitter, and on Facebook. You can reach Alex via email at [email protected] Alex Wilhelm is a San Francisco-based writer. You can find Alex on Twitter, and on Facebook. You can reach Alex via email at [email protected]

Microsoft has raised its sales predictions for the Kinect in 2010 to 5 million units from a previous guess of 3 million.

Bloomberg broke the news, which was independently confirmed by TechFlash. This places Microsoft far ahead of analyst predictions, which recently pegged sales for the year between 2.5 and 3 million units.

This update on forecasts comes just minutes after the company announced a sweeping partnership with the Boys and Girls Clubs of America, which will put the Kinect in 4,000 buildings frequented by the target demographic of the Kinect.

According to Microsoft’s Don Mattrick, if the company meets its 5 million unit forecast, that would make Kinect the ‘biggest Xbox product launch ever in terms of sales.’

As we have noted before, the Kinect goes on sale tomorrow in the US.