
Story by
Harrison Weber
Harrison Weber is TNW's Features Editor in NYC. Part writer, part designer. Stay in touch: Twitter @harrisonweber, Google+ and Email. Harrison Weber is TNW's Features Editor in NYC. Part writer, part designer. Stay in touch: Twitter @harrisonweber, Google+ and Email.
The Entrepreneurs Roundtable Accelerator (ERA), a NYC-born accelerator founded in Summer 2011, has just concluded its fourth demo day following 10 presentations from the 10 startups in its winter class.
Here’s what you need to know about the 10 young companies demoing today:
1. Acquaintable
2. Cognical
Cognical offers a service for lenders, providing what they call “algorithm-based underwriting engines.” The company’s hope is that this engine will help lenders reduce loss and increase approval rates simultaneously.
3. Consignd
Consignd provides a way for “influencers,” like popular Pinterest users and bloggers, to set up their own ecommerce site. The service competes with affiliate programs by working directly with manufacturers.
4. EasyPairings
EasyPairings has a simple goal: To make it much easier for restaurants to hire new staff quickly. In a sector with constant turnover, EasyPairings wants to help restaurants find, review and plan meetings with bartenders, waiters, hosts, bussers and more.
5. Monaeo

Monaeo wants to help companies protect themselves against tax audits, with a specialization in aligning geolocation with things like business trip expenses.
6. Startist
Currently operating in private beta, Startist wants to build a network that allows artists, including photographers and musicians, to collaborate with one another.
7. Suitey
8. TheSquareFoot
9. Trendalytics
Trendalytics helps fashion brands understand what’s trending on social media. Brands can then use that data in making decisions before they enter the manufacturing process.
10. VocalizeMobile
Vocalize Local helps small businesses update their details across online directories like Google Places, Yahoo Local, Yelp, Mapquest and YellowPages.
The ERA program
We’ve kept a close eye on ERA’s progress as one of NY’s newest accelerators. Startups in the ERA program receive a $25,000 investment, access to nearly 200 mentors and three months of free office space at the ERA office in Manhattan. In exchange, ERA takes a company stake of 8%.
For more, check out our story on recent ERA grads CaterCow.