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This article was published on February 19, 2011

    How social media is going to change the way people work [video]

    How social media is going to change the way people work [video]
    Hermione Way
    Story by

    Hermione Way

    Founder Newspepper.com & Techfluff.TV. Loves social media, video on the Internet. Loves travel & pickled onions Founder Newspepper.com & Techfluff.TV. Loves social media, video on the Internet. Loves travel & pickled onions

    This video was bought to you by SitePen and Viadeo.

    Email: It’s a 15-year-old technology that we are still using for the majority of our business communication, but Lawrence Coburn CEO and co-founder of the geosocial, enterprise app DoubleDutch thinks there’s another way.

    Lawrence thinks business will jump to mobile lots quicker than people think, and utilizing the data people produce from mobile will make companies run more efficiently.

    DoubleDutch has been called the “Foursquare for the Enterprise” but goes deeper than that, generating mobile, geo and social applications that solve business problems.

    The company recently announced a $1M round of seed financing with participation from Charles River Ventures, Launch Capital, Accelerator Ventures, Karl Jacob, Eric Di Benedetto, Robb Wilmot, Antoine Blondeau, Russ Fradin, and more.

    DoubleDutch is working with HP, Cisco, TED, Gannett, ASU, GQ, as well as a couple of biggies they can’t announce yet.

    I talked to Lawrence about the company’s recent news on funding, how it compares to location services already out there and his views on social media becoming the new email.

    What do you think? Could social media replace email or will it remain independently as its own medium?