This article was published on February 10, 2011

Apple reportedly making smaller and cheaper iPhone models


Apple reportedly making smaller and cheaper iPhone models
Courtney Boyd Myers
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Courtney Boyd Myers

Courtney Boyd Myers is the founder of audience.io, a transatlantic company designed to help New York and London based technology startups gr Courtney Boyd Myers is the founder of audience.io, a transatlantic company designed to help New York and London based technology startups grow internationally. Previously, she was the Features Editor and East Coast Editor of TNW covering New York City startups and digital innovation. She loves magnets + reading on a Kindle. You can follow her on Facebook, Twitter @CBM and .

A report just in from BloombergApple has begun work on new, cheaper and smaller iPhone models. Sources say Apple will consider selling the new versions, about a 1/3 smaller than the iPhone 4 for $200 without a contract obligation.

If it comes out at all, it will likely be unveiled this summer 2011.

Bloomberg also reported a few rumors circulating about new technology that Apple has in the works.

Rumor #1: Apple is creating “dual-mode” technology so it will be easier to use the iPhone on both GSM and CDMA networks. However it is not likely that this capability will also come in the smaller, cheaper version.

Rumor #2: Apple’s Universal SIM tech is in the works, which would let iPhone users toggle between GSM networks without having to switch the so-called SIM cards that associate a phone with a network.

Rumor #3: Apple is working on redesigned iPhone software that would let customers choose a network and configure their device on their own, without relying on a store clerk or representative of a carrier, according to the person.

According to Canalys, the downmarket iPhone versions phones will compete for marketshare against Android, whose smartphone market has more than tripled to 32.9% in the 4th quarter, eclipsing Apple’s 16%.

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