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If Snapchat’s system is anything to go by, people will be able to call the Instagram users they follow, unless they restrict the feature to only allow pings from people they follow back. Instagram previously added the ability to join Stories via video a few months ago, so perhaps we should have seen this coming.
I’m not a fan of this trend of baking every possible functionality into apps just because you can do it – and with Instagram, it feels like it’s all too easy to mar the experience by tacking on too much stuff.
I’m happy to broadcast my photos and video there knowing that my audience includes a mix of friends, acquaintances, and strangers who enjoy my posts – meaning that I’m comfortable with the persona I put out there, and with the way I interact with people in the app.
I also like using the messaging features to share visual content with a small bunch of friends and groups that have come together to share our common love for things like watches.
However, I certainly don’t want people to call me on the app I use for when I want to simply kill time, or when I’m looking for recipes, or looking for gift ideas. And I certainly don’t want strangers to be able to video call me just because they’ve found my public profile.
It’s also worth thinking about how this opens up a new avenue for harassment. Even if you can restrict who can call you, the responsibility of preventing harassment now falls upon the user. And unlike Snapchat, most Instagram users leave a record of what they’re about in the form of their standard posts, which malicious actors can mine for ammunition they can bully their victims with.
Call me old-fashioned, but I’d like to be able to give my consent before being contacted online. It’s bad enough that anyone with my phone number can ping me on WhatsApp and the like. C’mon, Facebook, just let me have this one.
But of course, that’s not going to happen. Facebook won’t rest until Instagram is every bit the same as Snapchat, only with a larger user base and a better interface. Whatever happened to not fixing what isn’t broken?
The Next Web’s 2018 conference is just a few months away, and it’ll be 💥💥. Find out all about our tracks here.