What does a tweet feel like on your wrist?

What does a tweet feel like on your wrist?

Wired has published an in-depth look at the development of the Apple Watch today. One thing that stands out to me is the thought that has apparently gone into designing the ‘Taptic Engine’ that notifies you of events by vibrating against your wrist.

“When they had the engine dialed in, they started experimenting with a Watch-specific synesthesia, translating specific digital experiences into taps and sounds.

“What does a tweet feel like? What about an important text? To answer these questions, designers and engineers sampled the sounds of everything from bell clappers and birds to lightsabers and then began to turn sounds into physical sensations.”

It sounds like a fascinating R&D process. The full article is well worth a read.

Ever been to a tech festival?

TNW Conference won best European Event 2016 for our festival vibe. See what's in store for 2017.

iPhone killer: The secret history of the Apple Watch [Wired]

Don’t miss: Is the Apple Watch hype media-driven or are consumers actually interested?

Read next: 72% off Power Vault 18000mAh portable battery pack with international shipping

Here's some more distraction