We’re back with our regular weekly round up of the latest social media tools and platforms that a causing a stir around the web. Our apologies for missing last week (holidays are something we take seriously in Europe!), so you will have two different lists this week! Stay tuned for Part 1 on Friday.
You’ll notice some changes in the format this year, most significantly, a new bit called ‘Track Changes’ which aims to highlight the countless updates and upgrades made to the tools and platforms already in existence – we think this will be an easy way of staying on top of the ever changing social and digital media world.
So, here we go, the first 2012 edition of Platform Five and the debut of Track Changes…let’s get to it!
This week’s five most useful new social media tools
1. Take a detour around your IT department and create your own landing pages with Unbounce.com – This is billed as a fast and easy way to building, optimizing and testing landing pages for the web. By taking the implementation headaches out of the equation this could become digital marketing’s new best friend.
2. Get your Twitter deals served up in one place thanks to Tweetalicious.com – This might take some getting used to! Tweetalicious combines your Twitter account / profile with your shopping preferences to give you a mashed up Twitter dashboard that incorporates your regular tweets as well as shopping bargains and deals. Although it feels a little weird at first, the ‘deal me’ function is very addictive!
3. Find available domain names more efficiently with NameStation.com – Last year we profiled a few tools that have been designed to make domain name searching an easier process and this one is worth having in your toolkit too. NameStation helps you create domain name ideas and conduct searches for available domains, but also helps you find short web.2.0 domains too. The domain name contest function is also worth a try.
4. Manage all of your social media streams with edintity.com – This is another attempt to aggregate all of the content relating to a single brand or user in the one place. The services supports Facebook, Twitter, Vimeo, YouTube, Tumblr and many more.
5. Watermark your web images with WaterMarquee.com – This is an easy-to-use tool available in basic and pro versions which allows you to add watermarks to your images, giving them the IP protection they deserve. The best bit? It works from within your web browser. Nice.
This week’s social media track changes
The key changes worth being aware of from the last seven days include:
1. Instagram, the world’s favourite mobile phone photo app, announced it has partnered up with Facebook to deliver some additional functionality outside of its own app for the very first time. Read Mashable’s story here.
2. WordPress has given its users more storage space in 2012 which is great news if you host your blog / site on WordPress.com. Read our full story here.
3. Twitter has made it easier for you to embed tweets into web pages via an announcement on the Twitter blog this week. Essentially, this piece of code, brings a Twitter.com experience to any page on the web. Cool.
We’re still testing out the new format so if you have any feedback let us know!


















Thanks for the post :)
We just launched in early December 2011, we help you post into all of the major service and stream your content. Now we are setting things up to bring your Facebook comments / Twitter replies from and to these services. We really hope to make a difference in helping individuals and brands to manage social content. We’re new so bear with us and help us with your feedback :)
Why should I use edintity?
- Its free (for individuals) there is no account size limit check the features https://edintity.com/features
- All of your content in one place no need to search multiple services to find something.
- Post the same message to any service you add (no limit to the services you can add! )
- You can set privacy levels to any service you add and because it’s all in one place you have more control over your privacy; in addition, you can set your own custom privacy group.
This is just naming a few of what we are offering.
follow us on Twitter (https://twitter.com/edintity) / Facebook (https://www.facebook.com/edintity)
Cheers,
Turki Fahad
Founder & CEO of edintity
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Likeedintity Congratulations on your launch, and good luck! how do you differentiate from HootSuite?
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Likeroni daganedintity
Thanks Roni :)
Well HootSuite, SproutSocial and others are about monitoring the social networks you add to them. You can reply and post using them in text form but they are mainly enclosed services built for monitoring and analyzing all this social content noise.
We are more about "the content" we are purely focusing on how to help you manage your social content in four ways:
1-Streaming from and to these added services. You have many options for post types as you can post (status updates, links, blog posts, photos and videos).
2-Privacy. As they are built to be monitoring and analysis tools they are locked in (just like an email account) however because we are about content and you want to show your content we are more like Twitter in that sense. We offer detail level of privacy settings to help you let whoever you want to see only what content you allowed for them. Your profile, your full name and even your added services can be set to a specific privacy group which are everyone, followers, following, friends , only you or a custom privacy group “family”.
3-Filter/search. As all of your content is in one place from your twitter and Facebook you can search for something in one place rather than guessing where is that thing you’re trying to look for.
4- You can easily customize your profile to your own liking :)
Click on the link below and then click on Compare all plans
https://edintity.com/features
Also, these services restrict how many series you can add (we don’t). We give you an upload limit that is only decreased if you try to upload an image / video from edintity.
For brands we offer in addition to what is mentioned above a brand and user management features. So, let’s say your Aljazeera, you create a main brand page and then you can add all of your sub brand (such as English, Arabic) and all of the content related to any brand is one page for your devoted user to see and engage rather than throwing them from one service to another.
Sorry for the long post, I hope I did a decent job explaining how we are different.
In short, edintity = managing social content.
Thanks :)
Turki
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Likeedintity you did, thank you!
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Likeroni dagan
You’re most welcome :)
If you sign up for our individual starter (free plan) before the end of 31 / January / 2012, we will upgrade you in 1 / February / 2012 to the premium plan for free. If you like it you can pay and continue after February if not we will return you back to the starter plan on 1 / March / 2012 . No questions and no obligations what so ever - just how we like it.
All the best,
Turki
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