Xiaomi launches $64 Yi action camera to rival GoPro, only in China for now

Xiaomi launches $64 Yi action camera to rival GoPro, only in China for now

Chinese smartphone manufacturer Xiaomi has launched its Yi Action Camera, a pint-sized Full HD sports shooter, for just $64. The device is currently available only in China.

The Yi camera captures 1080p video at 60 fps and takes 16-megapixel photos with an f/2.8 aperture lens. It features slow motion and adjustable time-lapse shooting modes, is waterproof down to 40m and includes Wi-Fi and Bluetooth connectivity for pairing with your smartphone to transfer media.

Another conference. “Great.”

This one’s different, trust us. Our new event for New York is focused on quality, not quantity.

Yi camera

The device could go up against the adventure-friendly GoPro Hero3+ Silver, which offers similar specs but costs $300. However, Xiaomi doesn’t seem to be targeting outdoorsy types. There’s no rugged casing for the Yi camera. Instead, the company’s offering novelty accessories including a selfie stick and a harness to strap the device to your pet.

The device could go up against the adventure-friendly GoPro Hero3+ Silver, which offers similar specs but costs $300.

Despite its China-only launch, it’s possible the device may be sold elsewhere soon. Xiaomi is opening an online accessories store soon to serve customers in the US.

➀ Yi Action Camera

Read next: Google+ split into Photos and Streams, Bradley Horowitz takes over as product head

Shh. Here's some distraction

Comments