Facebook today launched Ads Manager within its Android and iOS apps, as well as its mobile website. The new tool means advertisers can now manage their Facebook ads on the go.
More specifically, marketers can pause or resume campaigns, edit budgets and schedules, view insights, and respond to alerts. Facebook says the new feature is rolling out globally “in the coming days,” though very slowly: all advertisers can expect to get it “by the end of the summer.”
The launch comes on the same day as Google released its AdWords Express app for Android and iOS. We’re assuming this is just a coincidence, but with the tense competition between Google and Facebook, you just never know.
See also – Facebook unveils larger, but fewer right-hand column ads rolling out ‘in the coming months’ and Not just ads: Adblock Plus now lets you block 21 other ‘annoyances’ in Facebook’s News Feed and sidebar
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