Selling smartphones in batches is one tactic that has earned Xiaomi a following in China. The fast-growing company recently sold 100,000 of its flagship Mi3 in under 90 seconds, and (impressively) shifted 150,000 Mi3s in 10 minutes via a chat app.
F**k it, we'll do it live!
Our biggest ever edition of TNW Conference is fast approaching! Join 10,000 tech leaders this May in Amsterdam.
It is still early days for Xiaomi overseas: initially it began selling the Mi3 through operators and partners in Taiwan and Hong Kong, but it has plans to up the ante with a dedicated hub in Southeast Asia next year.
Images via Xiaomi