Shazam, the music discovery and tagging service, has rolled out an update to its iOS app, allowing users to buy multiple songs at once while serving up suggestions based on the songs they’ve already tagged .
With version 6.2.0, you’ll now see a ‘Select & Buy’ option in your tags section, click on that and you can choose which tracks you wish to buy from iTunes – if they’re available – and make a single payment.
For music fans, this obviously means less friction from tagging through to point-of-sale given that they can purchase multiple songs in one fell swoop. Indeed, if you tag ten songs in one evening and want to buy them all, well, this speeds things up considerably.
However, for Shazam it’s also a smart move given the commission made off song sales. It’s clearly in its interests to remove the number of clicks required to make multiple purchases.
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Another new feature introduced with the latest version is recommendations, which surfaces similar tracks purchased by other Shazam users. So now when you click on a particular tag, you’ll see a new Recommendations tab featuring an ensemble of songs.
Other updates with the latest version include more ‘try before you buy’ music previews, ‘improved’ voiceover for the iPhone and making it easier to share across the social sphere.
Shazam rolled out a major new update to its iOS app back in May, introducing a single universal app for iPhone, iPad and iPod touch, as well as a slew of other new features.
Today’s introduction builds on this, and shows that Shazam is keen to maximize its revenue streams and, of course, make it easier for users to buy the music they like.
The update is live in the App Store now.
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