Machinima, the gaming and fandom focused video network, rebranded late last year and introduced new tools for makers. Now it’s signed a deal to give that 30,000 strong army of creators access to Vimeo On Demand.
The agreement will see select original programming from Machinima being offered dedicated funding from Vimeo in exchange for exclusive distribution through its On Demand service.
Vimeo is also going to be integrated into Machinima’s ‘Console’ Talent Management system, which gives video makers access to in-depth analytics, social tools, support and earnings reports. They’ll also be eligible for discounted Vimeo PRO accounts.
Last month, Vimeo announced a similar deal with Maker Studios to bring exclusive content to its platform. The company began funding original content last year, backing a new set of episodes from web series, High Maintenance.
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