This article was published on April 8, 2015

Twitter kills the #Discover tab, replaces it with ‘Tailored Trends’ under the search page


Twitter kills the #Discover tab, replaces it with ‘Tailored Trends’ under the search page

Twitter today announced that it will now showcase trending topics under the search page on its mobile apps. You can see the update by clicking the search bar and seeing all the “Tailored Trends” along with a short description of each topic.

Consequently, Twitter is retiring the #Discover tab, meaning you’ll no longer see activities based on the people you follow. The update helps to simplify content exploration on Twitter’s mobile apps, putting relevant topics closer to users’ purviews.

Twitter_TailoredTrends_2015

The update arrives to iOS and Android versions of the Twitter app today. There are no words on similar updates on the Web, but based off a test of its new search layout we saw earlier today, the company appears to be planning a possible in-browser revamp as well.

➤ Updating trends on mobile

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