Travelocity taps digital payments startup Jumio for in-app credit card scanning

Mobile payments startup Jumio has announced a significant partnership with Travelocity that brings its Netswipe card scanning technology to the company’s Hotel Deals by lastminute.com iOS app.

Jumio has been steadily accumulating partners, topping a reach of $154 billion in potential payments earlier this year, and Travelocity is a big win for the startup. Of course, Travelocity gets plenty out of the partnership too.

“Hotel Deals by lastminute.com is the first travel app to implement innovative credit card scanning technology that uses the iPhone’s camera to read and enter the customer’s credit card information. This saves on-the-go travelers the hassle of tapping in the numbers on a mobile device,” said Travelocity’s Jason Fulimines said in a statement.

In addition to the front-end scanning interface, Jumio will also provide credit card validation services. Jumio opened up its Netswipe Mobile SDK in May before releasing an enhanced version in August.

If all goes according to plan, the user should receive noticeable benefits as well, since Jumio’s technology is intended to shave time off the checkout process.

“It takes nearly a minute for consumers to successfully enter their credit card data the conventional way and we’re able to reduce that time by a factor of 10 to about five seconds. This acceleration not only creates a more satisfying user experience it also increases customer throughput at this critical point-of-sale moment,” said Marc Barach, the company’s chief marketing officer.

Backed by investing heavyweights Andreessen Horowitz, Citi Ventures and Facebook co-founder, Eduardo Saverin, the company raised a Series B funding round earlier this year with a valuation of $130 million. Jumio was founded by Daniel Mattes, who also co-founded Jajah, a VOIP service provider that was acquired by Telefonica for $207 million.