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This article was published on April 26, 2012


    TNW Conference 2012: TNW readers tend to be more affluent and better educated than average [Video]

    TNW Conference 2012: TNW readers tend to be more affluent and better educated than average [Video]
    Martin Bryant
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    Martin Bryant

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    Martin Bryant is founder of Big Revolution, where he helps tech companies refine their proposition and positioning, and develops high-qualit Martin Bryant is founder of Big Revolution, where he helps tech companies refine their proposition and positioning, and develops high-quality, compelling content for them. He previously served in several roles at TNW, including Editor-in-Chief. He left the company in April 2016 for pastures new.

    As The Next Web Conference 2012 kicked off this morning, Piet Hein van Dam, CEO of website data startup Wakoopa (disclosure: The Next Web Holding BV owns shares in Wakoopa) presented a snapshot of ‘The State of the Interwebs’ in 2012.

    Among his findings was the revelation that readers of The Next Web tend to be more affluent and educated to a higher level than the average among the general public (congratulations!). And did you know that general sentiment on Twitter improves when it’s sunny in the Netherlands?

    You can watch the full talk below.

    Follow all of our coverage of The Next Web Conference here.