This article was published on July 24, 2017

The Rock teams up with Apple’s Siri for his next movie


Abhimanyu Ghoshal
Story by

Abhimanyu Ghoshal

Managing Editor

Abhimanyu is TNW's Managing Editor, and is all about personal devices, Asia's tech ecosystem, as well as the intersection of technology and Abhimanyu is TNW's Managing Editor, and is all about personal devices, Asia's tech ecosystem, as well as the intersection of technology and culture. Hit him up on Twitter, or write in: [email protected].

In case you manage to drag yourself out of the ongoing Game of Thrones craze today, you might be in for a treat: superstar Dwayne ‘The Rock’ Johnson just tweeted that he’s joined forces with Apple’s voice assistant, Siri, for his next film, which airs on the company’s YouTube channel July 24 (that’s today!).

It’s not the first time Apple’s flirted with celebrity partnerships: last year, it teamed up with Taylor Swift to create 60-second commercials that aired on Twitter and Instagram, and promoted the Apple Music streaming service.

It isn’t clear exactly how long this movie will be, but from the poster art you can see above and The Rock’s Facebook post about it, it’s safe to assume there will be a shit-ton of action, explosions and stunts.

Describing the flick, The Rock said that it’s “the BIGGEST, COOLEST, CRAZIEST, DOPEST, MOST OVER THE TOP, FUNNEST (is that even a word?) movie ever,” and that the goal was “to motivate you to get out there and get the job done.”

The Rock X Siri: Dominate Your Day arrives on youtube.com/apple on July 24. Let us know your thoughts about it in the comments.

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