This article was published on September 29, 2026

Soneium and DayOneDream partner to bring K-pop IP onchain

Soneium, the blockchain developed by Sony Group and Startale Group, is partnering with DayOneDream to bring K-pop IP onchain. The deal runs through WAVIST, DayOneDream’s tokenisation platform.


Soneium and DayOneDream partner to bring K-pop IP onchain

DayOneDream and Soneium logos

Image Credits Credit: Soneium

Soneium has partnered with DayOneDream to bring K-pop intellectual property onchain as tokenised assets. Sony Group and Startale Group developed the Soneium blockchain. DayOneDream is the entertainment group behind K-pop artists including BTOB, LEE CHAE YEON, MEMI and 2F. It also runs global concerts and IP management.

Contributed article by an outside author, not by the TNW newsroom. TNW has not verified its claims and does not endorse them. It is not investment advice or an offer to buy or sell securities. Crypto-assets are volatile and carry risk.

The partnership centres on WAVIST, DayOneDream’s platform for tokenising K-pop IP. WAVIST aims to connect entertainment IP with real-world financial infrastructure.

In May, WAVIST completed the full lifecycle of a tokenised IP bond issued to finance K-pop IP. That ran from issuance through to final redemption and burning. The companies say this shows it can bring real-world entertainment assets into an end-to-end onchain framework.

What the partnership covers

The deal brings together Soneium’s purpose-built entertainment blockchain and growing global ecosystem with DayOneDream’s institutional-grade tokenisation expertise. The two companies will explore how K-pop IP and its economic value can move onchain at scale.

“K-pop is a market unlike any other, yet the way capital reaches it has barely changed. Our partnership with Soneium sits where RWA, IP, and K-pop meet,” said Dylan Cho, RWA Lead at DayOneDream.

Soneium and WAVIST will keep bringing tokenised K-content assets and their revenue streams onchain. Eligible users will get new ways to access the IP they support. IP owners will gain new ways to make money from it. Both are subject to regulatory and eligibility requirements. WAVIST’s investment products are offered only outside the US and are not available to US persons.

“Entertainment IP is one of the clearest opportunities for bringing real-world value onchain,” said Yuji Kumagai, Head of Soneium Protocol. “Soneium brings creators and IP owners who already have a strong following, like DayOneDream, together with the fans and investors who want to back them. K-pop is a great place to start, and we will keep bringing more entertainment IP onto Soneium.”

Why K-pop

K-pop has grown into a major global cultural industry. Yet people still mostly reach its financial value through traditional ownership and investment structures.

Bringing these assets onchain gives fans new ways to access and take part in the IP they already support.

The companies announced the partnership at Tokenizing K-Pop: WAVIST Night by DayOneDream x Soneium. The event took place in Seoul during Korea Blockchain Week 2026.

Soneium says it is building the infrastructure for a new era of onchain IP. That goes beyond registry and attribution layers. It also aims to give creators the tools to raise capital and build alongside their audiences. To do this, it draws on the production experience, commercial pipelines and global networks of its core contributors.

About Soneium

Sony Group and Startale Group developed Soneium. It is a global entertainment ecosystem built to bring IP onchain as tokenised IP. On Soneium, every creation becomes a living asset that can be owned, licensed and grown, powering a shared economy for creators, studios and fans. Built for the AI era, the network provides the infrastructure for human creators and autonomous agents to build, distribute and settle IP value at scale.

About DayOneDream

DayOneDream is a K-content entertainment group that manages the full lifecycle of artist businesses. Through its in-house ecosystem it operates across music production and publishing, video content, artist IP management, live entertainment and IP commerce.

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