Soneium and DayOneDream partner to bring K-pop IP onchain

Soneium has partnered with DayOneDream to bring K-pop intellectual property onchain as tokenised assets. Sony Group and Startale Group developed the Soneium blockchain. DayOneDream is the entertainment group behind K-pop artists including BTOB, LEE CHAE YEON, MEMI and 2F. It also runs global concerts and IP management.

The partnership centres on WAVIST, DayOneDream’s platform for tokenising K-pop IP. WAVIST aims to connect entertainment IP with real-world financial infrastructure.

In May, WAVIST completed the full lifecycle of a tokenised IP bond issued to finance K-pop IP. That ran from issuance through to final redemption and burning. The companies say this shows it can bring real-world entertainment assets into an end-to-end onchain framework.

What the partnership covers

The deal brings together Soneium’s purpose-built entertainment blockchain and growing global ecosystem with DayOneDream’s institutional-grade tokenisation expertise. The two companies will explore how K-pop IP and its economic value can move onchain at scale.

“K-pop is a market unlike any other, yet the way capital reaches it has barely changed. Our partnership with Soneium sits where RWA, IP, and K-pop meet, and it opens a real path to investing through the IP itself. With the world watching this industry, we intend to make it the most compelling product out there,” said Dylan Cho, RWA Lead at DayOneDream.

Soneium and WAVIST will keep bringing tokenised K-content assets and their revenue streams onchain. Eligible users will get new ways to access the IP they support. IP owners will gain new ways to make money from it. Both are subject to regulatory and eligibility requirements.

“Entertainment IP is one of the clearest opportunities for bringing real-world value onchain,” said Yuji Kumagai, Head of Soneium Protocol. “Soneium brings creators and IP owners who already have a strong following, like DayOneDream, together with the fans and investors who want to back them. Creators get a new way to raise funds for the work they want to make, and their supporters share in the value it creates, which helps the IP grow further. K-pop is a great place to start, and we will keep bringing more entertainment IP onto Soneium.”

Why K-pop

K-pop has grown into a major global cultural industry. Yet people still mostly reach its financial value through traditional ownership and investment structures. That leaves the millions of people who follow K-pop with few ways to share in the economics behind it.

Soneium and DayOneDream say they are among the early movers opening up this opportunity. Bringing these assets onchain gives fans new ways to access and take part in the IP they already support.

The companies announced the partnership at Tokenizing K-Pop: WAVIST Night by DayOneDream x Soneium. The event took place in Seoul during Korea Blockchain Week 2026.

Soneium says it is building the infrastructure for a new era of onchain IP. That goes beyond registry and attribution layers. It wants fans and investors to be able to take part in globally recognised entertainment IP. It also aims to give creators the tools to raise capital and build alongside their audiences. To do this, it draws on the production experience, commercial pipelines and global networks of its core contributors.

About Soneium

Sony Group and Startale Group developed Soneium. It is a global entertainment ecosystem built to bring IP onchain as tokenised IP. On Soneium, every creation becomes a living asset that can be owned, licensed and grown, powering a shared economy for creators, studios and fans. Built for the AI era, the network provides the infrastructure for human creators and autonomous agents to build, distribute and settle IP value at scale.

About DayOneDream

DayOneDream is a K-content entertainment group that manages the full lifecycle of artist businesses. Through its in-house ecosystem it operates across music production and publishing, video content, artist IP management, live entertainment and IP commerce.