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This article was published on February 8, 2012

    Shelby.tv gears up for SXSW with its “PROJECT G.O.A.T.S.” celebrity interview series

    Shelby.tv gears up for SXSW with its “PROJECT G.O.A.T.S.” celebrity interview series
    Courtney Boyd Myers
    Story by

    Courtney Boyd Myers

    Courtney Boyd Myers is the founder of audience.io, a transatlantic company designed to help New York and London based technology startups gr Courtney Boyd Myers is the founder of audience.io, a transatlantic company designed to help New York and London based technology startups grow internationally. Previously, she was the Features Editor and East Coast Editor of TNW covering New York City startups and digital innovation. She loves magnets + reading on a Kindle. You can follow her on Facebook, Twitter @CBM and .

    We’re now just one month away from SXSW, specifically the Interactive portion of the event that draws geeks, entrepreneurs and wannabes from all over the world for a five-day event to celebrate all that’s holy and good about emerging tech.

    While the San Francisco-based startup LaunchRock plans its epic campground party, New York-based Shelby.tv has unveiled its hilariously scripted PROJECT G.O.A.T.S., a top secret initiative that will remind you of computer interfaces from 1983.

    Essentially, PROJECT G.O.A.T.S. is an opportunity for individuals to pitch a celebrity guest during SXSW Interactive in Austin, TX on Saturday, March 10th. The identity of the celebrity guest, which will undoubtedly be a notable tech celebrity, is still a mystery and will be revealed at the time of your interview. Our best guesses? Ashton Kutcher or Fred Wilson.

    As Shelby.tv is a social video platform, expect that your interview will be promoted quite extensively. You are not required to have a SXSW badge to be eligible, but you will be responsible for your transportation to and accommodations in Austin. 10-15 people will be chosen for the interview. So far, 92 applications have been received.

    While Shelby is currently accepting applications on the site, only a limited number of spots are available. So, how will the Shelby team choose an applicant? While it’s a pretty complicated integral, hopefully the math isn’t too high-brow for you…

    Here’s a photo of the Shelby team as it analyzes applications…

    tepic via shutterstock