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This article was published on May 31, 2017


Report suggests millennials like esports as much as ‘real’ sports

Report suggests millennials like esports as much as ‘real’ sports
Rachel Kaser
Story by

Rachel Kaser

Internet Culture Writer

Rachel is a writer and former game critic from Central Texas. She enjoys gaming, writing mystery stories, streaming on Twitch, and horseback Rachel is a writer and former game critic from Central Texas. She enjoys gaming, writing mystery stories, streaming on Twitch, and horseback riding. Check her Twitter for curmudgeonly criticisms.

A new report on esports suggests that millenials age 21-35 like gaming sports just as much as ‘real sports.’

The annual Internet Trends report from Kleiner Perkins partner Mary Meeker was released today, and it has a few fascinating takeaways on the effect of gaming — including that esports is now popular enough with the younger generations to rival more traditional, physical sports.

Esports views are skyrocketing — although with a particular age demographic. According to the data, men and women between the ages of 21-35 are the primary viewers of esports. They make up 53-percent of the total viewership.

In the same study, millennials and non-millenials were asked to specify whether they “significantly prefer” their favorite esport or traditional sport, “slightly prefer” the same, or have no preference. While the non-millennials preferred traditional sports (56-percent), millennials were almost perfectly divided between esports and traditional sports. Exactly 27-percent said they significantly preferred either sport.

You can read the entire 355-page Internet Trends report here.