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This article was published on December 6, 2011

Personal business cards are so 2004, give out one for your app instead

Personal business cards are so 2004, give out one for your app instead
Drew Olanoff
Story by

Drew Olanoff

Drew Olanoff was The Next Web's West Coast Editor. He coined the phrase "Social Good" and invented the "donation by action" model for onlin Drew Olanoff was The Next Web's West Coast Editor. He coined the phrase "Social Good" and invented the "donation by action" model for online charitable movements. He founded #BlameDrewsCancer. You can follow him on Twitter, Google+, Facebook, or email [email protected]

Yesterday, I wrote a post about a company called TagMyDoc that found a pretty useful purpose for QR codes. I was hard pressed to find other actual useful purposes for QR codes, since they’ve become a bit of a marketing fail.

One company disagreed and sent me its QR code pitch, and it’s pretty darn good.

App2Card helps you build simple business cards to promote your app specifically, with a QR code on the back that brings people directly to your download link upon scanning it. The impressive part of the site is that the card itself is unique, in that it takes your app’s icon and makes it the entire front of the card.

If you’re a developer, it’s the perfect handout to get people to check out your app later, especially if you have a great icon.

Find your app, create cards quickly

The site requires no design work from you at all. Simply perform a search for your app if it’s on Apple’s app store, or create a custom card if it’s on another platform.

Creating cards for iOS apps is super simple, as the site grabs your icon and URL automatically. You’re shown the preview of your card, and can purchase them for a pretty good price, considering that they’re a cool custom size.

When you’re at a tech party or in a meeting trying to impress VC’s, dropping a few of these off is way more impressive than giving them your old boring card. After all, it’s your app that’s important, not you. They’ll stand out too.

So perhaps I was wrong, QR codes can be quite interesting when the idea presenting them is unique and executed well.

App2Card