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This article was published on August 23, 2012


Groupon rolls out version 2 of its app, launches Rewards, its merchant loyalty program

Groupon rolls out version 2 of its app, launches Rewards, its merchant loyalty program
Drew Olanoff
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Drew Olanoff

Drew Olanoff was The Next Web's West Coast Editor. He coined the phrase "Social Good" and invented the "donation by action" model for onlin Drew Olanoff was The Next Web's West Coast Editor. He coined the phrase "Social Good" and invented the "donation by action" model for online charitable movements. He founded #BlameDrewsCancer. You can follow him on Twitter, Google+, Facebook, or email [email protected]

Today, Groupon has launched version 2 of its iOS app, which is full of a bunch of new features as well as a new design.

The app now has a different “carousel” style navigation that will help you find new deals easier. The pictures in the app are also larger and better quality, to entice you to drop your money on a deal.

Additionally, and the most interesting part, Groupon has launched “Groupon Rewards”, its merchant loyalty program. The company says that its available in 31 cities starting today.

The loyalty program game is heating up, with foursquare becoming closer and closer to merchants and venues as the days go by.

Groupon for iOS

This is a developing story, please refresh for updates.