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This article was published on March 10, 2010

Gowalla’s New Functionality

Gowalla’s New Functionality
Lawrence Coburn
Story by

Lawrence Coburn

Lawrence Coburn is the Founder and CEO of DoubleDutch (www.doubledutch.me), whose suite of mobile enterprise apps includes Hive (www.doubled Lawrence Coburn is the Founder and CEO of DoubleDutch (www.doubledutch.me), whose suite of mobile enterprise apps includes Hive (www.doubledutch.me/hive), the first contextual CRM.

Lost in our side by side comparisons of Foursquare and Gowalla’s primary screens was the fact that Gowalla rolled in two non-trivial new pieces of functionality:

1) comments on check-ins, and

2) the ability to post photos while checked in at a venue.

Here are some screenshots:

We love both of these moves.

Yelp needed a little competition in the mobile venue photo uploading category, and we’re big fans of “liking” and “commenting” on anything.  Why?  Because it gives an easy, lightweight way for more people to engage with your app, and it sets the stage for the email notification loop.  Comments > Email Notifications > Comments.

You can get a summary of Foursquare’s new stuff here.

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