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This article was published on February 10, 2015


    French ad tech company Appsfire has been acquired by Mobile Network Group

    French ad tech company Appsfire has been acquired by Mobile Network Group
    Mic Wright
    Story by

    Mic Wright

    Reporter, TNW

    Mic Wright is a journalist specialising in technology, music and popular culture. He lives in Dublin. He is on Twitter at @brokenbottleboy. Mic Wright is a journalist specialising in technology, music and popular culture. He lives in Dublin. He is on Twitter at @brokenbottleboy.

    Mobile advertising company Appsfire, which is on a ‘mission to kill the banner ad’, has been acquired by the Mobile Network Group, for an undisclosed amount.

    TNW named Appsfire our French Startup of the Year in 2013. Its acquirer is a larger French ad tech company.

    In a blog post, Appsfire says: “Our goal remains the same, our technologies and services remain the same…we’ll just have more resources to what we always wanted.”

    ➤ New beginnings: Appsfire joins Mobile Network Group [AppsFire]