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This article was published on May 1, 2013

Facebook passes 1.11 billion monthly active users, 751 million mobile users, and 665 million daily users

Facebook passes 1.11 billion monthly active users, 751 million mobile users, and 665 million daily users

While sharing its financial results for its first quarter, Facebook on Wednesday announced a number of new milestones. The social network has now passed 1.11 billion monthly active users. Of those, daily active users passed 665 million on average during March 2013, and the number of monthly active mobile users hit 751 million.

Here’s the breakdown from the release:

  • Daily active users (DAUs) were 665 million on average for March 2013, an increase of 26 percent year-over-year.
  • Monthly active users (MAUs) were 1.11 billion as of March 31, 2013, an increase of 23 percent year-over-year.
  • Mobile MAUs were 751 million as of March 31, 2013, an increase of 54 percent year-over-year.

Out of all these numbers, the most important one is of course mobile: Facebook needs to keep growing the number of its users signing in on phones and tablets to stay relevant. In fact, it’s worth noting that 67.66 percent of Facebook’s total user base now accesses the service from a mobile device.

To put things into perspective, that number has been slowly growing from the 40 percent mark in 2011 through and past the 50 percent mark in 2012. Either this quarter or next, it will likely end up passing the 70 percent mark.

In Q3 2012, Facebook announced it had passed 1 billion monthly active users and 600 million monthly active mobile users. Last quarter, Facebook passed 1.06 billion monthly active users, 680 million mobile users, and 618 million daily users.

While the year-over-year growth numbers are above, it’s also interesting to see Facebook’s growth from quarter to quarter. Between Q4 2012 and Q1 2013, the company was up 4.72 percent in total monthly users, 10.44 percent in mobile users, and 7.61 percent in daily users.

Now let’s see what that looks in the form of some graphs. Here is Facebook’s growth for total active users:


Here is Facebook’s growth for monthly mobile active users:


Last but not least, here are daily active users:


See also – Facebook sees 751M mobile users in Q1 2013 with $375M or 30% of ad revenue coming from mobile

Image credit: Ryan Glanzer

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