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This article was published on June 10, 2015

Disco Dog is possibly the greatest pet product ever but you can’t buy one

Mic Wright
Story by

Mic Wright

Reporter, TNW

Mic Wright is a journalist specialising in technology, music and popular culture. He lives in Dublin. He is on Twitter at @brokenbottleboy. Mic Wright is a journalist specialising in technology, music and popular culture. He lives in Dublin. He is on Twitter at @brokenbottleboy.

The dachshund in the video above is called Lolli. She’s the official model for Disco Dog, an LED vest for your pooch that can be controlled using your smartphone.

Party New York, the creative agency behind Disco Dog, just closed a successful $22,527 Kickstarter campaign to create 45 vests for a select band of backers. Bad news though! It has no plans to make more.

That means you won’t be able to dress your beloved canine up in colored lights or make use of the iPhone app which lets you choose colors and design custom patterns. There’s even a ‘lost dog’ mode that turns the LEDs into an SOS beacon.

The price for a small vest, like the one modelled by Lolli, was $300 during the crowdfunding campaign, with medium and large options priced at $350 and $400 respectively.

If you’re as sad as I am that you won’t get to see your pet dressed as a Disco Dog, please enjoy the cheerful GIF below as a small consolation.

Disco Dog

 

Dog Disco

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