According to a trademark application, Microsoft is working on a website catering to men.
The website content will be around general topics of interest to men. The trademark application says the following:
providing an Internet website portal featuring information of general interest to men;
providing information of general interest to men;
providing an Internet website portal in the field of entertainment, sports, fitness, recreation and leisure activity;
providing information in the field of entertainment, sports, fitness, recreation and leisure activity
Microsoft had earlier launched a lifestyle magazine Glo where the content was targeted at women. A website for men wouldn’t be such a bad idea given the breadth of online content that MSN has.
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