Russ founded TLA in 2013 to ensure an independent voice of the technology sector was heard, but with a focus on the private sector. Since then he has been championing London as a global tech hub and campaigning to address some of the biggest challenges facing tech companies in the UK, growing the organisation to over 9,000 Advocates. In 2016, he founded Global Tech Advocates to drive collaboration, innovation and trade between tech hubs. GTA has 16 networks around the world made up of over 14,000 tech professionals, spanning six continents and 50 countries.
