While Apple may be letting Dr. Dre star in his own show, it seems the company is setting aside plans for a standalone TV service.
Moonves even put Apple on notice a bit, saying “the phone is always ringing” with others trying to partner with CBS for similar services.
Though not specifically laid out in any report, scuttlebutt suggests Apple is leaving its TV service plans alone because networks like CBS want too much money. To that, it sounds like Apple is bullish on its pricing scheme, and wants to incorporate all major networks.
Many of those networks have apps for Apple TV, though the standalone nature of apps isn’t exactly the TV service we’re accustomed to.
But I would have liked to.