Every two weeks, we’re following Chris Bradley in his Suitcase Startup mission, as he travels around his adopted home of London, armed only with a suitcase and a dream, meeting people who can help him launch his company, Publicate.

In episode 4, Chris is preparing for a trip to SXSW and has a lot to do in the run up to an important Robert Scoble interview and meetings with a bunch of tech journalists in Austin. The product must be ready and the marketing and PR needs to be tight. With stress levels reaching a new high, time running out and a ‘to do’ list longer than you can imagine, Chris is starting to realise that it is all about a strong team.

Don’t forget to catch up with the previous episodes, and you can find out more about Suitcase Startup on its website.