In part nine of our video series following three startups taking part in the Springboard accelerator at Google Campus in London, we take a look at how the teams – Birdback, Kicktable and Teddle – are handling the tricky task of getting word of their existence out to their target markets.

From traditional tactics like t-shirts and stickers to more bold statements like sealing off a whole square in London, the startups have tips that any young startup should pay attention to.

The Tears, Tantrums & Tech video series is produced by HAUS Pictures. Many thanks to Springboard and Google for allowing us this regular glimpse into what life inside an accelerator is like. Look out for episode 10 next week.

You can find all the episodes in the series so far here.