BetaBait, a site that connects young startups with eager beta users, has grown tremendously since it first launched back in December. Now, after a redesign, the startup has simultaneously launched a campaign, petitioning US President Barack Obama, to make September 20th, 2012, the first annual National Early Adopters’ Day.
Now, it’s definitely going to take a heck of a lot of work to actually make this happen, but given the White House’s increasingly strong support for the tech industry, the idea actually isn’t too far-fetched to work.
For example, in 2011, The Startup America Partnership was created to promote jobs through entrepreneurship, and this year, Codecademy partnered with the White Houseto promote teaching kids to code. Most recently, the White House partnered up with GroupMe, Gilt Groupe and Tumblr to create tech internships.
While a site like BetaBait would definitely benefit from such a holiday, the results would help a ton of early stage startups. Early adopters are an often unrecognized driving force behind many startups. These individuals constantly seek out new innovative technologies to test, provide feedback and share with their global networks.
From BetaBait co-founder Cody Barbierri:
Early adopters make up a small portion of the general population, but they are a powerful force in determining which startups succeed or fail. We felt it was time to give these individuals a spotlight for the ongoing efforts they put into discovering and sharing new startups with little to no incentive for doing so.
For more, check out In 2012: Early adopters, startup trends and the importance of design. If you’re interested in beta testing for startups, take a peek at BetaBait’s new site!