This article was published on December 16, 2013

Twitter opens up mobile promoted account campaigns to all advertisers


ITALY-VATICAN-POPE-AUDIENCE-INTERNET-TWITTER

A smartphone showing the first twitter message of Pope Benedict XVI in Italian is held in front of a computer showing the logo of Twitter on December 12, 2012 in Rome. Pope Benedict XVI sent his first Twitter message from a digital tablet on Wednesday during his weekly general audience using the handle @pontifex, blessing […]

Image Credits Credit: AFP/Getty Images

Twitter revealed on Monday that it is making its promoted account ads on iOS and Android available to all advertisers.

Screen Shot 2013-12-16 at 10.33.35 AM

The company said it has completed a successful beta with a group of companies. Twitter will continue to offer its “Who to Follow” promoted account option on Twitter.com.

➤ Announcing Promoted Accounts in Timeline [Twitter blog]

Thumbnail credit: GABRIEL BOUYS/AFP/Getty Images

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