Interested in who tweets, why they do, what they share and how often they do it, BuySellAds created this rich infographic to show at-a-glance what the Twitter ecoystem has become since it launched in 2006.
Did you know that the person most likely to use Twitter would be a female, hispanic, 20-something that attended college and lives in a city? Neither did we.
Then again, we are a little biased.
(Click for bigger)
![BuySellAds TwitterUsers The who, why, and how of Twitter [Infographic]](http://cdn.thenextweb.com/files/2011/06/BuySellAds_TwitterUsers.png "BuySellAds TwitterUsers photo")
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This is an article presenting some interesting statistics. The 71% figure is representative of their objective data, defined as replies or retweets, not of the effectiveness of the media. Any assumptions made are made on the reader’s part, not on the numbers’.
For this, and other reasons, very well done, and very cool!
Great post. Most users may not agree with many of the stats provided. I guess these stats are derived from some sampling and has its own biases.
Also when I look at such higher percentage of tweeters from all these countries I really doubt if these stats are really accurate because most of these are non English speaking countries and the percentage of tweets in any of these languages is not that high.
what’s the font used for the headings?
The “Person most likely to use twitter” category is mathematically unsound. Consider the gender category. The artist claims that, because 10% of women use twitter and 7% of men use twitter, more women than men are twitter users and thus the “average” user is most likely to be female. This is not true in all cases. I will use an extreme example to demonstrate. Let’s say there are 10 women and 1,000 men on the planet. BuySellAds asks everyone if they use twitter, and 10% of women and 7% of men say yes. This means that 1 woman and 70 men use twitter. To conclude that “more women than men use twitter because 10% > 7%” is grossly incorrect. The graphic does not compare the exact number of men versus women who are twitter users and is thus unreliable.
@Anson Jablinski I have to agree that the “Person most likely to use twitter” is just wrong. To properly get this, you would have to figure out really the demographics of what the average user is. I can tell you that there are a lot more white males using twitter than there are female, hispanic, 20-somethings.