It would appear that Facebook has begun to roll out, as expected, its timeline for pages. It isn’t visible to everyone, so until the change are available to all Facebook accounts, you can get an idea of what they’re going to look like, pimped out with the new layout, by checking out Coca Cola and Starbucks official pages, among others.
The change will be available to all Facebook users by the end of March, about 3 months after the feature was fully rolled out to personal accounts, and will no doubt help boost Facebook’s marketing and advertising edge among brands even more.
Here at The Next Web, we’ve been able to preview what our official page will look like once the new design is available and this is how it’s going to look:
We’ve already seen how creative users have gotten with the timeline on their personal pages, as we as seen with the Anti-Drugs Timeline Message, and with marketeers adding the new Facebook layout to their bag of tools, they will no doubt find interesting and creative ways to promote their products and services.
The change does, of course, mean that all of Facebook page administrators do have their work cut out for them when it comes to preparing their pages for the shift. It’s going to take a little bit of hard work to really get the most out of the new layout, and to make sure that existing content that has already been posted on their page still looks good.



















i have just published our timeline ..check here
http://imparali.com/be-our-facebook-cover-model-imparalis-facebook-timeline-is-live
..so far it looks okay
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Likefor any brands wanting to stand out you can use http://www.TrickedOutTimeline.com for awesome effects
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LikeAm I to understand that all brands will be forced to Timeline March 30th? There will be no soft open on this feature?
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LikeKali Jo Flewellen
It looks like there's a preview available: http://cl.ly/0g3Q3a0B1t152Z183C3b
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LikeI am very unhappy with this change. I liked that there was a clear difference in the look between a personal profile and a brand profile. Now they look almost the same.
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LikeI like the potential that timeline brings allowing brands to be more creative with how they interact and engage their social media audiences. However I'm concerned that custom apps or campaign content may get lost. Perhaps will open the doors to creative use of the cover image to prompt users.
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LikeI really like aspects of the new Facebook Page for brands. Timeline can bring a much richer experience - but there also some very big questions I have.
1. What happens with applications? It appears you only can see 1 applications in the new area, and even when you expand it on a brand like Coca-Cola they used to have 10's if not 100's of tabs. Now you only see 12.
Will brands be able to feature applications on the Timeline like profiles for people?
2. One of the more interesting features is how Facebook is now aggregating comments and posts from users. Previously all posts from your fans, or other users, would appear to be threaded and in chronological order on your page. That isn’t the case with the new Facebook Page design.
So how will that affect our interactions with people and fans?
I'm certainly excited, but optimistic some additional clarity will come before the full launch on March 30th.
Some more thoughts I have: http://www.jenders.com/2012/02/29/exploring-the-new-features-of-facebooks-brand-pages-with-timeline/
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LikeFor some reason, Timeline breaks our profile pic. Shows giant zoomed-in thumbnail of part of our logo instead of the scaled PNG.
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LikeAmerican Express also has the new Timeline features and Cover Photo http://www.facebook.com/americanexpress americanexpress
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