Welcome to our regular round-up of the latest tools and apps that are generating some buzz online.

Let’s get straight in there…

1. Track the social media performance of your competitors with unmetric.com – This new service gives you the ability to monitor the performance of Facebook and Twitter accounts you don’t own, serving up invaluable insights and stats. You can even measure ‘output versus effectiveness’. Very handy!

Tags: Analytics, Twitter, Facebook

2. Get your group (tweet) on with GroupTweet.com – Wouldn’t it be great if your business Twitter account could have multiple admins just like your Facebook page? Well, thanks to GroupTweet.com, this has been made possible. Features include message moderation and priority message delivery.

Tags: Twitter, Business

3. Create a beautiful landing page in minutes with landerapp.com – The way your landing pages look and operate across social media, email and online marketing channels is vital if you want to convert visitors into buyers. This app will give you the tools to make some magic happen.

Tags: Design, Websites

4. Get a free report about the performance of your website with StatMyWeb.com – How does your website stack up against your competitors? An easy way of finding that out is via StatMyWeb.com which gives you everything from ‘broken link’ reports to website speed stats. Try it now!

Tags: Stats, Insights

5. Market your product online more effectively with ooomf.com- Up until now, the product promotion your loyal customers undertake on your behalf has been unstructured and untapped. Ooomf.com is changing this to help put the right deals in front of the right influencers via specially created ooomf.com button and dashboard. We also have 500 beta invites to share with you. Just visit ooomf.com and use the following code: nextweb

Tags: Affiliate Marketing, Product Promotion

paratus This weeks most useful new social media tools