First up, Microsoft is looking to streamline Bing’s navigation on iOS by adding a pervasive widget that is always available within the app (that being said, you can turn it off in the app’s settings). With a simple tap, you have access to four buttons: return to the homepage, conduct a voice search, conduct a text search, or see your Recent searches.
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Next, Bing for iPhone now lets you run multiple searches without having to get rid of the original results. You can manage all your Recent searches on the Recent page: swipe a tile off the screen, open a new one to do a new search, or close them all.
You can also now use Bing to see what’s trending in three categories: search, images, and news. In addition, you can now expand autosuggested items to further refine a query and quickly find what you’re looking for.
Last but not least, you can now shake your phone and Bing will show you a random trending story on Bing. Shake again to see the next one.
The full Bing version 4.4 for iOS changelog is as follows:
- Shake your phone to discover a trending story.
- See what’s trending across News, Searches, and Images with quick access from the home button.
- Multitask using Recent tiles.
- Tap the search widget from anywhere in the app for one-hand access to new search, tabs, and voice search.
- Manage your bookmarks: separate categories for News, Images, Searches, and Web Results.
- Copy web addresses or open websites in Safari.
The last point is interesting because it shows how dedicated Microsoft is to iOS, a platform where it doesn’t offer its own browser. You can now tap to open a search result via the browser or add a bookmark to quickly access their favorite sites from within the app. Getting iPhone users to actually do so is another story entirely.