YouTube rival Dailymotion extends its VEVO music-video syndication to Europe

YouTube rival Dailymotion extends its VEVO music-video syndication to Europe

French video-sharing service Dailymotion has extended its syndication partnership with VEVO to Europe, meaning that Dailymotion users in France, Ireland, Italy, Spain and the UK can now watch more than 75,000 videos from the music-focused platform.

Prior to today, Dailymotion had a deal in place in the US market only, but now it has been extended to Europe this will significantly open up ad-supported access to VEVO’s catalogue which includes music videos, concerts and related programming.

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“Dailymotion is committed to providing our users with great original content, and music is one of our most popular areas, so we are very excited to extend our partnership with VEVO on this,” says Marc Eychenne, Head of Content EMEA at Dailymotion. “This will provide great content to our European users and a platform to help VEVO reach many more music fans.”

This follows news from earlier this month that YouTube had inked an extension to its own content partnership with VEVO, ending speculation about the their relationship. In addition, YouTube also invested an undisclosed sum in the company — as was speculated in January this year.

So if you’re based in any of the five aforementioned European countries or, indeed, the US you can access VEVO now directly through Dailymotion.

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