This article was published on December 6, 2012

Spotify announces 5M+ paid subscribers globally, 1M paid in US, 20M total active users, 1B playlists


Spotify announces 5M+ paid subscribers globally, 1M paid in US, 20M total active users, 1B playlists

Music streaming service Spotify has shared that it now has over 5 million paying customers globally, from a pool of 20 million total active users. The United States now sports 1 million  paying users, showing that the social music service has found significant traction in the country.

Spotify users have created more than 1 billion playlists. Humourously enough, more than 4 million of its playlists are named “Love.”

Spotify also shared that it has now paid out more than $500 millionto rights holders. Spotify stated that 80% of its total catalog has been streamed, and that users don’t just love singles, but prefer to listen to entire albums. Daniel Glass of Glassnote Entertainment briefly came on stage to praise Spotify’s ability to boost sales and generate streaming revenue.

Today’s news follows Spotify’s beta launch of its browser-based music app, which is currently only available to a “small number of users.” Spotify confirmed its Web player with TNW, explaining that it’s “potentially…a great additional feature for times you can’t play music through the desktop app, like at work or at a friend’s house.” More details on the Web player will surface next year.

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In addition, Spotify’s $3 billion funding round closed last month, and the company counts Goldman Sachs, Fidelity, and Coca-Cola as investors. Spotify also recently revealed a list of its most streamed songs of 2012, which included Gotye’s Somebody That I Used To Know and Carly Rae Jepsen’s Call Me Maybe.

Image via khrawlings / Flickr

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