ON24, which specializes in webcasting and virtual event solutions, this morning announced that it has acquired Madrid, Spain-based IMASTE, an enabler of multi-lingual virtual trade shows and corporate events in Europe.
The company offers cloud-based virtual events and delivers a family of products that can be used to set up and organize digital events, virtual career fairs and online trade shows – including 3D environments.
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ON24 says the acquisition, terms of which were not disclosed, creates the world’s largest virtual communications and events provider.
Founded in 2003, IMASTE is a stronghold in EMEA but will also lead ON24’s expansion into Latin America, the company said in a statement. IMASTE clients include Deloitte, Accenture, The Economist, Renault and Monster.com.