Sweden has a rich history of innovative music developments. In 1981, ABBA was the first CD ever released. 27 years later,Â Spotify launched in Sweden in 2008. Now, just three years later, the music service is more popular thanÂ instant messaging, blog reading, or playing online games in its native country.
Now, Spotify is the 2nd biggest digital revenue source for all the music labels in Europe after iTunes. After SpotifyÂ launchedÂ in the U.S. this summer, it launched in Denmark,Â Belgium, SwitzerlandÂ andÂ Austria, proving that world domination isÂ clearlyÂ on its road map. Just one week ago, the company reachedÂ 2.5 million paid subscribersÂ out of its 10 million active users.
âThereâs a lot of excitement around music these days and weâre really proud that Spotify has been a part of this,â said Spotify Founder Daniel Ek at todayâs Spotify event in New York City.
Spotifyâs traction on Facebook after theÂ f8 partnership announcementÂ has been massive. Â Spotifyâs partnership with Facebook has signed up over 7 million users alone. And the Spotify app on Facebook has risen to the top, and surpasses all other music apps by far.
âWe wanted this universal love of music to go wide and deep,â said Ek. âWe thought the true core of Spotify would be to make all the music available instantlyâ¦â
Apps available at launch include: Rolling Stone, Songkick, Last.fm, Pitchfork, Billboard, The Guardian and more. The apps are free and will be available to all users, not just paid subscribers in the coming weeks. Check out the full list here:
Itâs no doubt a great achievementâ¦but can Spotify shift its big-picture focus from sales and expansion to serving their 2.5M paying customers? No iPad app? Forced Facebook linking? Increasingly spotty 3g streaming? Itâs time to invest that $25M+ into Spotifyâs independent development.
Users haveÂ 15 million songs to enjoy on Spotify, which would take you nearly 100 years to listen to fromÂ beginningÂ to end. And just when you thought youâd had enough- Spotify is adding 20,000 new tracks every single day. Now users have dozens of apps to play with too, with likely hundreds on the way. And since the apps will be built in HTML that means Spotify is moving to the web soon. Has Spotify turned into AOL Music? Weâll discuss that later today.