YouTube today is launching an hour-long weekly show on SiriusXM’s Hits 1 channel featuring songs that are trending on the video-sharing site. The SiriusXM Hits 1 team will select songs based on the view counts established artists get over recent weeks, as well as percentage growth in views emerging artists see.
Called the YouTube 15, the show will air Fridays at 6:00 and 9:00 PM EST, Saturdays at 2:00 PM EST and Sundays at 8:00 EST, as well as on-demand via SiriusXM.com. Jenna Marbles, a YouTube personality with over 13 million subscribers, has been tapped to run through each week’s song selections.
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Given the rumors that Google is building a YouTube music subscription service, the debut of today’s show shouldn’t be much of a surprise. The goal is to increasingly make YouTube a music destination, and get users hooked before they even have the option to pay and subscribe.
See also – YouTube expands live streaming to all channels, adds option to directly launch a Google+ Hangout On Air and YouTube is building a mobile app for creators, a feature to let fans donate funds, and crowdsourced subtitles
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